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Case Study

RJSL Designs

SEO Growth in First 4 Weeks

Project started: 25/01/2026

In just 4 weeks, RJSL Designs saw measurable ranking improvements, increased website traffic, and a noticeable rise in Google Business Profile calls — all from organic SEO.

The Situation

Before working with CoreIntel:

Low map visibility

Limited high-intent keyword rankings

Inconsistent website traffic

Minimal monthly phone calls

Average monthly calls before takeover:

~0–1 per month

What We Implemented

Full Google Business Profile optimisation

Service structure expansion

Local keyword targeting

On-page SEO improvements

Technical performance adjustments

Search intent refinement

Measurable Growth (4 Weeks Data)

Google Search Performance

Before Takeover (Previous 3 Months Total)

Data shown represents total performance from the 3 months prior to campaign takeover (not monthly average).

Total Clicks (3 months)

176

Total Impressions (3 months)

2,980

CTR

5.9%

Average Position (3-month period)

20.6

After 4 Weeks (Projected Month End – Feb 2026)

Clicks (Projected)

130–150

+110–140% increase in estimated monthly click velocity

Impressions (Projected)

1,800–2,100

+30–45% increase in monthly search visibility trend

CTR

7–9%

+18–50% improvement in click-through rate

Average Position

16–18

~12–22% ranking improvement toward Page 1

Projection based on current 28-day performance trend with conservative adjustment for normal ranking fluctuation and algorithm settling.

Projected Monthly Traffic (Based on Current Trend)

If current daily averages continue:

Estimated Monthly Clicks

120–150+

Estimated Monthly Impressions

4,000–5,000

Projected: +100–150% traffic growth compared to previous monthly baseline

Phone Call Growth (Google Business Profile)

Before

~0–1 calls per month

After

5 calls generated in February

(Month still in progress)

Projected based on current trend:

8–10 calls per month

This represents:

+700%

increase in monthly phone enquiries

Keyword Ranking Improvements

Interior Car Valeting
Before: 16–18Now: 13–15
Interior Ambient Lighting Installation
Before: N/ANow: 6–8
Body Kit Fitting
Before: N/ANow: 1–3
Brake Caliper Painting
Before: N/ANow: 3–5
Custom Vehicle Styling
Before: N/ANow: #1
Android Auto Installation
Before: N/ANow: 2–4

Client Testimonial

(Coming Soon – Awaiting Client Statement)

SEO is not about vanity metrics.

It's about visibility, traffic, and enquiries.

RJSL Designs is now positioned for continued growth in the Edinburgh automotive market.

Work With CoreIntel